If you pick your books by their popularity—how many and which other people are reading them—then know this about The Search: it's probably on Bill Gates' reading list, and that of almost every venture capitalist and startup-hungry entrepreneur in Silicon Valley. In its sweeping survey of the history of Internet search technologies, its gossip about and analysis of Google, and its speculation on the larger cultural implications of a Web-connected world, it will likely receive attention from a variety of businesspeople, technology futurists, journalists, and interested observers of mid-2000s zeitgeist.

This ambitious book comes with a strong pedigree. Author John Battelle was a founder of The Industry Standard and then one of the original editors of Wired, two magazines which helped shape our early perceptions of the wild world of the Internet. Battelle clearly drew from his experience and contacts in writing The Search. In addition to the sure-handed historical perspective and easy familiarity with such dot-com stalwarts as AltaVista, Lycos, and Excite, he speckles his narrative with conversational asides from a cast of fascinating characters, such Google's founders, Larry Page and Sergey Brin; Yahoo's, Jerry Yang and David Filo; key executives at Microsoft and different VC firms on the famed Sandhill road; and numerous other insiders, particularly at the company which currently sits atop the search world, Google.

The Search is not exactly the corporate history of Google. At the book's outset, Battelle specifically indicates his desire to understand what he calls the cultural anthropology of search, and to analyze search engines' current role as the "database of our intentions"—the repository of humanity's curiosity, exploration, and expressed desires. Interesting though that beginning is, though, Battelle's story really picks up speed when he starts dishing inside scoop on the darling business story of the decade, Google. To Battelle's credit, though, he doesn't stop just with historical retrospective: the final part of his book focuses on the potential future directions of Google and its products' development. In what Battelle himself acknowledges might just be a "digital fantasy train", he describes the possibility that Google will become the centralizing platform for our entire lives and quotes one early employee on the weightiness of Google's potential impact: "Sometimes I feel like I am on a bridge, twenty thousand feet up in the air. If I look down I'm afraid I'll fall. I don't feel like I can think about all the implications."

Some will shrug at such words; after all, similar hype has accompanied other technologies and other companies before. Many others, though, will search Battelle's story for meaning—and fast. —Peter Han

What do get when you mix Indiana Jones with the CIA and a PBS documentary? The Gold of Exodus, the riveting true story of lost treasure, international conspiracy, and biblical legend. Boyd Gaines reads Howard Blum's account of two fortune seekers' quest for the mythical gold of Moses in a convincing, authoritative voice, instantly drawing the listener into the actual events surrounding the mystery of the millennium. He switches in and out of character with the ease of a vaudeville ventriloquist, imitating everyone from rough-and-tumble Texans to angry Arabs with menacing accents. The story centers around the quest of millionaire adventurer Larry Williams and ex-cop Bob Cornuke to find Old Testament treasure, the Israeli gold left behind on Mt. Sinai when Moses led his people out of Egypt. However, Williams and Burke get much more than they ever imagined: a convoluted collusion, more spies than you can shake a stick at, and shotgun-wielding nomads on a mission from Allah. Jabal al Lawz, the suspected Mt. Sinai, is a remote mountain in Saudi Arabia that holds much more than buried booty; it's also a military lair stuffed with enough nuclear contraband to blow Israel to kingdom come and back again—a secret that may cost Williams and Cornuke their lives. (Four cassettes; running time: 4.5 hours)

Throughout my life I have achieved many remarkable things. Now, I will share with you my ideas and the secrets of my success, but not simply because I hope they'll help you achieve your individual goals. Today, we are increasingly aware of the effects of our actions on the environment, and I strongly believe that we each have a responsibility, as individuals and organisations, to do no harm. I will draw on Gaia Capitalism to explain why we need to take stock of how we may be damaging the environment, and why it is up to big companies like Virgin to lead the way in a more holistic approach to business. In "Screw It, Let's Do It", I'll be looking forwards to the future. A lot has changed since I founded Virgin in 1968, and I'll explain how I intend to take my business and my ideas to the next level and the new and exciting areas - such as launching Virgin Fuels - into which Virgin is currently moving. But I have also brought together all the important lessons, good advice and inspirational adages that have helped me along the road to success. Ironically, I have never been one to do things by the book, but I have been inspired and influenced by many remarkable people. I hope that you too might find a little inspiration between these pages.

In most thrillers, "hardware" consists of big guns, airplanes, military vehicles, and weapons that make things explode. Dan Brown has written a thriller for those of us who like our hardware with disc drives and who rate our heroes by big brainpower rather than big firepower. It's an Internet user's spy novel where the good guys and bad guys struggle over secrets somewhat more intellectual than just where the secret formula is hidden—they have to gain understanding of what the secret formula actually is.

In this case, the secret formula is a new means of encryption, capable of changing the balance of international power. Part of the fun is that the book takes the reader along into an understanding of encryption technologies. You'll find yourself better understanding the political battles over such real-life technologies as the Clipper Chip and PGP (Pretty Good Privacy) software even though the book looks at the issues through the eyes of fiction.

Although there's enough globehopping in this book for James Bond, the real battleground is cyberspace, because that's where the "bomb" (or rather, the new encryption algorithm) will explode. Yes, there are a few flaws in the plot if you look too closely, but the cleverness and the sheer fun of it all more than make up for them. There are enough twists and turns to keep you guessing and a lot of high, gee-whiz-level information about encryption, code breaking, and the role they play in international politics. Set aside the whole afternoon and evening for it and have finger food on hand for supper—you may want to read this one straight through.

A revealing new account of Marylin's last days portrays the actress as a woman at the peak of career who was destroyed by a series of conspiracies hatched in Hollywood and the White House. 150,000 first printing. $100,000 ad/promo. Tour.

George Carlin's been working the crowd since "the counterculture" became "the over-the-counter culture" around 1967 or so; his new book, Brain Droppings, surfs on three decades of touring-in-support. It's the purest version of book-as-candy that one could imagine, serving up humor in convenient, bite-sized packages. Snack on chewy one-liners like "A meltdown sounds like fun. Like some kind of cheese sandwich." Or: "If you can't beat them, arrange to have them beaten." Brain Droppings also contains highlights from Carlin's concert repertoire, and that more than makes up for the occasional spray of pointless nihilism. Tell us, George, what exactly were you going for with "Kill your pet" and "Satan is cool"? Quick—hide the paper before Daddy sees it! Still, if you're a fan of this sarcastic semanticist who's given Bad Attitude not necessarily a good name, but at least a comfy bank account, by all means rush out and snag Brain Droppings. Carlin's book melts in your mind, not in your hand.

Here Paulo Coelho details his journey across Spain along the legendaryroad of San Tiago, which pilgrims have travelled since Middle Ages. On this contemporary quest, he encounters a Chaucerian variety of mysterious guides and devilish opponents and learns to understand the nature of truth through the simplicity of life. The Pilgrimage holds an important place in Paulo Coelho's literary canon. His first book, it not only paved the way for his phenomenal novel The Alchemist , but it also fully expresses his humanist philosophy and the depth of his unique search for meaning.

Considering some of his past subjects—slackers, dot-commers, Hollywood producers—a Columbine-like high school massacre seems like unusual territory for the usually glib Douglas Coupland. Anyone who has read Generation X or Miss Wyoming knows that dryly hip humor, not tragedy, is the Vancouver author's strong suit. But give Coupland credit for twisting his material in strange, unexpected shapes. Coupland begins his seventh novel by transposing the Columbine incident to North Vancouver circa 1988. Narrated by one of the murdered victims, the first part of Hey Nostradamus! is affecting and emotional enough to almost make you forget you're reading a book by the same writer who so accurately characterized a generation in his first book, yet was unable to delineate a convincing character. As Cheryl Anway tells her story, the facts of the Delbrook Senior Secondary student's life—particularly her secret marriage to classmate Jason—provide a very human dimension to the bloody denouement that will change hundreds of lives forever. Rather than moving on to explore the conditions that led to the killings, though, Coupland shifts focus to nearly a dozen years after the event: first to Jason, still shattered by the death of his teenage bride, then to Jason's new girlfriend Heather, and finally to Reg, Jason's narrow-minded, religious father.

Hey Nostradamus! is a very odd book. It's among Coupland's most serious efforts, yet his intent is not entirely clear. Certainly there is no attempt at psychological insight into the killers' motives, and the most developed relationships—those between Jason and Cheryl, and Jason and Reg—seem to have little to do with each other. Nevertheless, it is a Douglas Coupland book, which means imaginatively strange plot developments—as when a psychic, claiming messages from the beyond, tries to extort money from Heather—that compel the reader to see the story to its end. And clever turns of phrase, as usual, are never in short supply, but in Cheryl's section the fate we (and she) know awaits her gives them an added weight: "Math class was x's and y's and I felt trapped inside a repeating dream, staring at these two evil little letters who tormented me with their constant need to balance and be equal with each other," says the deceased narrator. "They should just get married and form a new letter together and put an end to all the nonsense. And then they should have kids." —Shawn Conner, Amazon.ca

Already dubbed Microserfs 2.0 by some pundits—a winking allusion to Douglas Coupland's previous novel Microserfs, which similarly chronicled pop-culture-damaged twentysomething misfits flailing, foundering, and occasionally succeeding in the high-tech sector—JPod is, like all of Coupland's novels, a byproduct of its era and yet strangely detached from it. Only this time with a bold and very crafty narrative device: Douglas Coupland, novelist, is a character in Douglas Coupland's novel. Which, when you think about it, makes sense since the type of people Coupland depicts are precisely the type of people who consume Coupland novels. As the once-great comedian Dennis Miller might holler, "Stop him before he sub-references again!" Readers familiar with Coupland's oeuvre know what to expect with the characterizations here. They also know that Coupland on a roll is both savagely observant and laugh-out-loud funny: "Bree was showing someone photos of her recent holiday visiting Korean animation sweathshops. She was bummed because she couldn't get into North Korea: too much legal juju. [She said] 'I just wanted to know what it's like to be in a society with no technology except for three dial telephones and a TV camera they won from Fidel Castro in a game of rock paper scissors.'" Much of the book is like that, built on granular and meandering exchanges between characters about . . . stuff. While JPod's flow is hobbled by some preposterous twists and character traits and by random words, phrases, and numbers splattered gratuitously across successive pages in oversized typeface, it's hard to imagine Coupland fans walking away disappointed. —Kim Hughes